Declining budgets and increasing competition mean that effective promotion within the education sector has never been more important. However, our in-depth knowledge and experience of this very specialist field can help you improve your school’s communication.
We have over 30 years’ experience of producing outstanding results for clients within the State, Independent, SEN and Alternative Provision sectors, using proven methodologies.
Our research and planning skills help establish the needs of stakeholders and define the personality of a school before marketing materials are written and designed - achieving better results and more positive outcomes.
Your School’s Brand
Much of a school’s reputation and brand awareness is created by how it communicates with parents, students, teachers, opinion formers and other stakeholders. It is essential to ensure that a school is branded consistently and in a way that clearly communicates its values.
Your School’s Marketing
We will work with you to ensure that your Marketing and PR strategy communicates your brand and achieves your objectives. We will help you create greater awareness and, through strategic research, create compelling messages that will communicate your school’s unique value proposition to all your stakeholders.
Your School’s PR
Many parents make decisions about a school for their children based upon its reputation. Reputation is a measure, or metaphor, for intrinsic quality and the reputation of a school constitutes its most valuable asset. Schools are becoming increasingly aware of their reputation in the community and are working positively to ensure a school-wide approach against the backdrop of greater competition, the financial effects of student recruitment and the publicity of Ofsted/ISI inspection results.
We have extensive experience in creating and developing successful brands in the education sector that ensure an organisation’s reputation is positively built and consistently maintained. Here are just a few examples: